Market Overview
Limburg, located in the eastern part of Belgium, is a polycentric province characterized by its twin commercial centers, Hasselt and Genk. Historically known for mining, these cities have transitioned into vibrant service hubs, fostering diverse retail environments. The province's proximity to the Dutch and German borders enhances cross-border shopping activity, influencing consumer behavior and retail dynamics. Specialty food retail in Limburg is a niche market with a total of 33 locations, all operated by a single active retailer, Leonidas, which holds a 100% market share in this sector as of March 2026.